The Book

Popularity is a social phenomenon that re-emerges every year in every school around the world; yet, despite how common it is and how important it is to students, it has never been fully explained. Written for parents and teachers, this book is NOT a how-to-guide of tired cliches nor is it a story of personal growth and discovery. With clear language and simple logic, Popularity Explained answers how popularity works and why it emerges so predictably. Based on published scientific literature, it draws on concepts from psychology and neuroscience to explain this fascinating social phenomenon.

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1Can any student plan to be popular?

Not everyone can be “popular” in the way that is shown on T.V. Not everyone is destined to be the prom queen or the football captain who owns every house party.

Luckily, “popularity” and being “popular” aren’t the same thing. Not everyone can be “popular” but that doesn’t mean that the experience of “popularity” isn’t open to everyone. Anyone who knows what to look for can enjoy it under the right circumstances.

2Is this a self help book?

No. Popularity Explained is not a how-to-guide concerning “how to be popular.” No such book could ever exist. The social world is too complicated and any such guide would be hopelessly clichéd.

Popularity Explained is a work of theory. It uses concepts from psychology and neuroscience to analyze and explain the phenomenon that is. Based on the framework provided, parents and educators can help students achieve popularity but not according to a standardized approach.

3Is this a book about the author’s personal story?

No. This is not a story of personal growth or discovery. Although Dr. Ravi shares many anecdotes throughout, Popularity Explained is not a narrative. It is closer to a textbook than a novel and fits the category of popular psychology.

4Is this book for students or adults?

This book is for adults more than students. Popularity Explained is an unapologetic, scientific, explanation. At times, Dr. Ravi can be unsympathetic and blunt in his approach.

That being said, it is not inappropriate for students. The advanced student reader will certainly find it very intriguing and helpful.

5Did the author just make this all up?

No. Prior to writing this book, Dr. Ravi completed an independent study as part of an undergraduate degree in psychology. That study forms the basis of the book. If you look at the research page, you will see all of the scientific articles and other resources used to write. The book itself also has multiple citations throughout.

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